Overview
Craft distillery story told through landscape, process, and product in both 16:9 and vertical formats.
Objectives
- —Establish premium positioning in spirits market
- —Create versatile content for paid and organic social
- —Tell authentic craft story
Our role
Creative Direction · Production · Director · DP · Edit · Color · Sound · Photography
Concept
Mountain to bottle. Traditional craft meets modern precision. Wide landscape contrasts with intimate process detail.
Production notes
- —Shoot: 3 days · location + distillery
- —Crew: Director, DP, 1st AC, Sound, Production Assistant
- —Gear: Full-frame cinema, macro, gimbal, audio kit
- —Lighting: Natural light + minimal practicals
Deliverables
- —45s master (16:9), 30s (16:9), 15s (9:16), 6s (9:16)
- —12 product and lifestyle stills
- —BTS content for social
- —Usage: All channels (24 months)
Credits
Client: Alpine Distillers
Director: Tom Meyer
DP: Tom Meyer
Editor: Ali Joda
Colorist: Tom Meyer
Sound Design: External Partner
Producer: Ali Joda



